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First of all, what the heck is a “feeder program”?
The feeder program that I’m referring to is specifically within the network marketing industry.
There is a problem had by some network marketers and some network marketing companies and that problem is that the investment to buy in to a particular opportunity is such that there are a lot of price objections from prospects. In other words, they don’t join because they just can’t scrape together the $500 for their start-up kit, or $350 or whatever the case may be.
This occurs more during times of a down economy, especially when your prospects are people who are currently jobless.
So you end up losing recruits, who otherwise indicate that they do want to get involved, simply because they can’t muster the money to start.
An MLM Feeder Program is somewhat of a solution to this problem.
A feeder program could be considered to be any other money-making program, whether it’s another MLM company, or affiliate program, gifting program, etc., which provides a way for these people to get involved in something that will allow them to create some income for themselves, but for a much lower starting cost. Then this feeder progam is used to “feed” the more expensive primary investment opportunity with those folks who actually get results in the feeder program and are able to use that feeder program to generate enough income to start in the higher-tier opportunity.
Simple.
A feeder program doesn’t necessarily need to have a super-low investment. Sometimes it’s just a bit lower than the primary investment, which makes it easier to get started. And actually, in some cases, the feeder program being used does not have a lower start up investment, but it simply provides a quicker payout to the member so that they don’t have to wait so long to get paid. An example of this is LGN used as a feeder for TVI Express or Diamond Rewards. Similar start costs. One just pays out faster, but not as much, with the same pace of production.
A feeder program is also a good way for newbies to get their feet wet in MLM and use it as a learning platform to develop the skills necessary to be able to make it in this industry.
Infinity Downline, though many people use it as a primary income opportunity, is really a very low-investment affiliate program.
The Infininty Downline start-up investment is only $25, which nearly everyone can scrape together, so it solves the problem of being too broke to start.
Also, the commissions are paid out immediately, which gives good incentive to the guy who is hurting for income to get out and get something going. He doesn’t have to recruit 60 people and hope they all recruit their 4 in order to get paid. He only has to bring in one person and his investment is recovered and he also now has a $25 per month residual income.
I have observed that such a program is excellent for giving new people a chance to get out of their comfort zone and experience marketing without much risk. One advantage of Infinity Downline is that of the immediate residual income for the brand new person enrolling their first recruit.
As the only requirement for his initial $25 per month residual is to sponsor only one person, he does’t have a huge barrier to making progress and he can get a “win” fairly quickly which boosts his confidence and spurns more action.
Also, once that first enrollee is signed up, there isn’t any reason for your new guy to ever quit because he already has his investment recouped and he has a monthly residual. It would cost him more to quit than it would to stay.
Infinity Downline as a company is all for you using their program as a spring-board to flip your Infinity downline over into other MLM programs. They actually use that as a selling point on their promotional videos.
For my purposes, being someone whose primary opportunity is a larger investment, and wherein it takes quite a few enrollees and a lot of work to get paid, even though that first payout is very large, a program like Infinity Downline can be a real rescue for some of my team. People are more easily discouraged in this industry than they should be, and in general folks are not very patient. This program seems to have solved those problems.
Of course, there are always those that are just not ever going to do any work whatsoever and will never get ahead no matter what program you present them with.
But if you have a higher-tier opportunity and you get a lot of money objections or you have a lot of drop-off, you might want to give it a look. It just might save some of your people and allow you to recover them back into your primary later.
This Infinity Downline Review comes from Alan Cosens, 12 yr network marketing veteran and leader who wants to flourish and prosper in your business.
Yes, with a back-link. Thanks. –Alan
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